Display Type Design

Type Electives Display Type, Spring 2023

Kurbits

by Kemie Guaida


Inspired by the ornate forms and brushstrokes of Mexican & Scandinavian folk art, Kurbits — named after a swedish word for flourishes — is a different take on tuscan typefaces. The result is a high contrast, bold typeface for display & branding.

Kurbits ended up being somewhere in between a didone and a traditional tuscan face. It was a challenge to figure out a system where the ornaments would make sense, and be exhuberant but not overwhelming.

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Kemie Guaida

Kemie is a UX designer by day, type designer by night; Mexican by birth, Swedish by chance. Her favorite letter, by far, is lowercase g.

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